As you might have read in my introduction post to this series, the importance of data protection has reached new heights, and as we step into 2024, a pivotal shift in strategies is discernible. The trend of the year revolves around a proactive stance, and organisations are acknowledging the need for a comprehensive approach that amalgamates robust cybersecurity measures with innovative data recovery strategies.

Proactive Measures Taking Centre Stage

The evolution of data protection in 2024 is marked by a departure from reactive approaches to a proactive mindset. Instead of merely responding to threats, organisations are now actively implementing measures to prevent data breaches and unauthorised access. This change in thinking underscores the importance of pre-emptive actions in the face of an ever-expanding threat landscape.

The Triumvirate of Cybersecurity, Encryption, and Access Controls

In this era, where data is a cornerstone of business operations, the integration of cybersecurity measures with encryption and access controls is imperative. The evolution of data protection in 2024 mandates a comprehensive defence mechanism. Encryption acts as a robust shield, rendering data unreadable to unauthorised entities. Multi-factor authentication adds an extra layer of security, ensuring that only authenticated users gain access. Simultaneously, secure access controls monitor and manage permissions, mitigating the risk of internal threats.

Ransomware attacks level up and target the big fish

If you remember my post about how to safeguard your business against ransomware, one of the key takeaways from that was highlighting and emphasizing the rise of ransomware,  In a survey across of 3,000 IT cybersecurity leaders in organisations across 14 countries in the Americas, EMEA, and Asia Pacific (commissioned by Sophos) entitled 2023 State of Ransomware, it was found that 56% of organisations with revenue of $10-$50 million (USD) experienced a ransomware attack compared to 72% of victims with annual revenue of $5 billion (USD) or more.

Among organisations with less than $10 million in revenue, 36% paid the ransom at an average payout of $690,996 (USD). Meanwhile, the heaviest earners (Over $5 billion USD) paid out 55% of the time, at an average payout of $2,464,339 (USD)

BDRSuite: Pioneering the Next Wave of Data Protection

Amidst these transformative trends, BDRSuite emerges as a frontrunner in providing innovative solutions. The platform aligns seamlessly with the proactive data protection approach, offering a suite of features designed to safeguard sensitive information.

Real-Time Monitoring and Rapid Recovery

BDRSuite‘s real-time monitoring capabilities empower organisations by providing insights into potential threats as they emerge. With this foresight, proactive measures can be taken to thwart attacks before they escalate.

Furthermore, BDRSuite‘s rapid recovery features ensure that in the unfortunate event of a data breach or loss, organisations can swiftly restore their systems to normalcy, minimising downtime and mitigating potential damages.

Instant Boot VM

Covered in one of my earlier blog posts, BDRSuite’s Instant Boot VM empowers organisations to launch a virtual machine directly and nearly instantaneously from their most recent backup dataset ensuring that critical applications and services are back online within minutes.  This tool empowers organizations to maintain peak availability even in the face of unforeseen challenges, providing a reliable safety net for critical virtual machines and the data they service out.

AI-Driven Threat Detection to reduce downtime (Coming soon)

In the face of evolving cyber threats, BDRSuite plans to incorporate A.I under the hood to enhance its threat detection capabilities. The platform utilises advanced algorithms to identify and neutralise potential risks, offering an additional layer of defence against emerging threats by using smart analytics to continuously assess data patterns, enabling swift detection of anomalies or suspicious activities. Automated response mechanisms kick in seamlessly, preventing data breaches and minimising downtime.

Granular Recovery Options

BDRSuite recognises the importance of data granularity. In the event of a security incident, organisations can use BDRSuite to selectively recover specific files or data sets, avoiding the need for extensive restoration processes and minimising the impact on operations. Check out more on file level recovery here

In Closing

The evolution of data protection in 2024 demands a proactive and multifaceted approach, and BDRSuite emerges as a true ally in this transformative landscape against some pretty significant risks. By integrating advanced features and capabilities such as Instant Boot VM, granular recovery capabilities and their mission to include AI underneath the hood to proactively predict and remove threats before they do any harm means that as an overall data protection suite (as this isn’t just about backup in 2024) BDRSuite empowers organisations to not only protect their data but also to navigate the challenges of the digital realm with confidence and resilience.

In my next post, we will take the Ransomware discussion even further with how to mitigate the risk to your organisation.

Stay tuned for Part 2: Rise of Ransomware Mitigation Strategies